Lautman Takes Home the GOLD!

It was Music Night at the 2021 DMAW MAXI Awards on Thursday, September 23. And while the event was held virtually and we couldn’t attend in person, that didn’t stop us from “Celebrating Good Times, Come On” (safely in a socially distant setup).

Overall, Lautman Maska Neill & Company's clients were honored with fourteen MAXI awards in the categories of direct mail, digital, and multi-channel fundraising.

Our Meals on Wheels Co-op was awarded its first ever GOLD award for a direct mail campaign and Partner Lisa Maska had this to say, “This award is for all of YOU – who are doing the vital work of providing life-saving meals and other critical services to homebound seniors and neighbors in need. We were honored to be part of your work through our fundraising efforts together. Thank you for your partnership. And congratulations!”

Senior Vice President Bryan Evangelista was elated when MSF-USA took home four GOLD awards commenting, “With only a handful of Gold’s awarded each year, winning one is impressive, let alone going 4 for 4 on the top award. Congratulations to everyone at MSF for an incredible, record-breaking night!”

The Gold, Silver and Bronze winners represent the very best fundraising concepts, practices and, of course, AMAZING results! We are thrilled to share the honors with:

Direct Mail—Acquisition
Médecins Sans Frontières/Doctors Without Borders (MSF-USA) Face Mask Acquisition
Reading Is Fundamental November Sign and Return Acquisition
Human Rights Campaign Love Conquers Hate Acquisition
PCRM: Calendar of Compassion Acquisition

Direct Mail—Renewal
Meals on Wheels Coop April 2020 Appeal
Médecins Sans Frontières/Doctors Without Borders (MSF-USA) "Bounce Back" Cultivation, "Table Topics" Cultivation and COVID-19 Emergency Appeal
Heifer World Ark Catalog (Wagalog)

Digital—Appeal
PCRM Nutrition Renewal Campaign
Human Rights Campaign Gives Back Mask Campaign and Year-end Membership Challenge
Heifer Food Baskets Campaign

Multi-Channel—Appeal
PCRM It Still Gives Me Nightmares Campaign

Congratulations to all of the winners!
We look forward to hopefully being in person to celebrate 2021 winning packages next year at the MAXI awards at the Bridge Conference, and actually high fiving each other for our shared success!

Learn more about these successful fundraising campaigns and view the award-winning packages here.